diff --git a/Jenkinsfile b/Jenkinsfile
index 69e91a6361583a95c21467932ae8d53f78fbe9a3..9ca5bab61dd798b86d05df3b670d3571269e1614 100644
--- a/Jenkinsfile
+++ b/Jenkinsfile
@@ -35,8 +35,8 @@ pipeline {
         FAILED_STAGE = ""
         SH_SUCCESS_STATUS_CODE = 0
 
-        IMAGE_TAG = generateImageTag()
-        HELM_CHART_VERSION = generateHelmChartVersion()
+        IMAGE_TAG = buildVersionName()
+        HELM_CHART_VERSION = buildVersionName()
         BUILD_PROFILE = getBuildProfile()
     }
 
@@ -152,7 +152,7 @@ pipeline {
         stage ('Deploy SBOM to DependencyTrack') {
             steps {
                 script {
-                    IMAGE_TAG = generateImageTag()
+                    IMAGE_TAG = buildVersionName()
 
                     configFileProvider([configFile(fileId: 'maven-settings', variable: 'MAVEN_SETTINGS')]) {
                         withCredentials([string(credentialsId: 'dependency-track-api-key', variable: 'API_KEY')]) {
@@ -313,16 +313,22 @@ String deployChartToNexus(String usernamePassword, String helmChartArchive, Stri
                 """, returnStdout: true).trim()
 }
 
-String generateHelmChartVersion() {
-    def chartVersion = getRootPomVersion()
-
-    if (isMasterBranch()) {
-        chartVersion += "-${env.GIT_COMMIT.take(7)}"
-    } else if (env.BRANCH_NAME != 'release') {
-        chartVersion += "-${env.BRANCH_NAME}"
+def validateBranchName(branchName) {
+    int maxLength = 30
+    if (branchName.length() > maxLength) {
+        String originalBranchName = branchName
+        branchName = branchName.substring(0, maxLength)
+        echo "WARNING: Branch name '${originalBranchName}' exceeded ${maxLength} characters. " +
+             "It has been truncated to '${branchName}' for deployment purposes."
     }
+    return branchName
+}
 
-    return chartVersion.replaceAll("_", "-").take(50)
+String buildVersionName() {
+    if (isReleaseBranch()) {
+        return getRootPomVersion()
+    }
+    return "${getRootPomVersion()}-${validateBranchName(env.BRANCH_NAME)}-${env.GIT_COMMIT.take(7)}".replaceAll("_", "-")
 }
 
 Void sendFailureMessage() {
@@ -470,16 +476,6 @@ String getPomVersion(String pomFile){
     return pom.version
 }
 
-String generateImageTag() {
-    def imageTag = "${env.BRANCH_NAME}-${getRootPomVersion()}"
-
-    if (isMasterBranch()) {
-        imageTag += "-${env.GIT_COMMIT.take(7)}"
-    }
-
-    return imageTag
-}
-
 String getBuildProfile() {
     if (isMasterBranch()) {
         return "-P dev"